Digital Marketing Courses

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Digital Marketing Courses, Pune

Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers.

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Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers.

Digital Marketing Course consists of following topics:

  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Pay-Per-Click (PPC)
  • Social Media Marketing (SMM)
  • Social Media Optimization (SMO)
  • Content Marketing
  • Email Marketing
  • Google Places
  • Web Analytics

Digital marketing has become more complex not only in terms of the various new communication channels that have emerged but also in terms of the analysis now required to make sense of customers and prospects and their preferences. Companies are now using a variety of tools to understand the behavior and preferences of customers, prospects and leads. From social media listening to predictive and big data analytics, companies now enlist a variety of resources to understand customer responses to their digital marketing efforts.

Digital Marketing Courses
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